The Mood Brief began with one observation.

I’ve spent ten years working in weddings, and I kept seeing the same thing happen.

Couples would show up to vendor meetings with hundreds of saved images, screenshots, colors, flowers, dresses, tablescapes. All beautiful individually, but there wasn’t always a clear connection bridging them together. So every vendor would interpret the inspiration a little differently, and the vision would slowly get pieced together as planning went on.

Then I planned my own wedding.

Before I booked my florist, photographer, or planner, I figured out the creative direction first. Not every tiny detail, but the feeling, the palette, the references I kept coming back to, what belonged and what didn’t.

It made everything after that so much easier.

It gave me something to make decisions from. I could bring vendors into the process without asking them to define the whole vision for me, and there was still plenty of room for their own ideas and expertise.

That’s really where The Mood Brief came from.

Whether you’re just starting or you’re already deep into planning, I help you look at everything you’ve saved, figure out what you’re actually responding to, find the connection, and turn it into a direction and world you can use.

Not a set of rules for your wedding, no what’s trending this, what’s trending that. Just a much clearer place to start and a vision that feels much more specific to your story.